Career Engagement Team

Discovering Career Purpose

  • Below are 6 interest groups which represent the commonly held view of how jobs differ according to interest. There are 3 sub categories for each interest group, resulting in 18 areas of need and opportunity in our economy.
  • Even though you may not feel any sense of purpose in your career right now, you need to recognize that all possible options are represented in the 18 areas. A good first step towards gaining a purpose is to identify and circle the best possible top 5 areas for you at this time of your life.
  • You can benefit from being more specific about what you want. Write some short-term and longer-term wants on the lines below.


Innovation - "I want to use original thinking to make things better."

Expression - "I want create works of art communicating the best that is in me."

Entertainment - "I want to lead in making others happy through entertainment."


Sciences - "I want to make a scientific discovery."

Information - "I want to implement processes to make information more useful."

Medical Science - "I want to make a discovery which will save people."


Human Services - "I want to directly contribute to improving the wellbeing of people."

Teaching - "I want to create and deliver experiences that enable people to learn."

Health Care - "I want to improve others' health and well-being through my actions."


Trades - "I want to build things using hands and tools."

Ecology and Farming - "I want to use the resources of the earth in a sustainable way."

Engineering - "I want to apply knowledge to complete all kinds of projects."


Leadership - "I want to lead people to achieve inspiring goals."

Commerce - "I want to facilitate the process of people's producing and consuming goods."

Sales - "I want to persuade people to take action of some kind."


Business Processes - "I want to enhance the effectiveness and effeicency of business acivities."

Entrepreneurship - "I want to provide and promote appealing services to people."

Public Service - "I want to improve the administration of governmental programs."

Write some "I want" statements that will drive your career at this time. For example, you might write, "I want to get job that will enable me to develop my skills in using knowledge."